White saviourism

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White saviourism, or the white saviour complex, describes "when a white person, or more broadly a white culture, “rescues” people of colour from their own situation. We see the white savior complex in film tropes like The Help and The Blind Side, but also in volunteerism and activism work. In activism work, we commonly see this as “tokenism” – the practice of making only a perfunctory or symbolic effort to do a particular thing, especially by recruiting a small number of people from underrepresented groups in order to give the appearance of sexual or racial equality within a workforce." - [1]

"The white-savior complex also imposes the notion that the white person knows what communities of colour need, rather than listening to how they can truly be of help." - Black Equity Resources [2]