Fast fashion
Fast fashion describes clothing created with low-quality materials by underpaid / unpaid garment workers in largely unsafe working conditions that are often sold at cheap prices; the vicious cycle of overproduction, waste, overconsumption in the fashion industry; an approach to designing, creating, and mass producing fashion items based on microtrends. -Remake Our World , adapted by Michelle Xie [1]
Before the 1800s, clothing production relied on local artisans and craftsmen. Sourcing materials was expensive, and production relied on knowledge and time not many people had. The Industrial Revolution introduced sewing machines, computer drawings, and artificial textiles, making the production of clothes easier, quicker and less expensive. Fast fashion brands mass-reproduce clothes quickly and at a low-cost, following the trends of high-fashion luxury brands.
Examples of Fast Fashion
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