Moment of the whirlwind
A moment of the whirlwind is a rupture with the normal workings of society resulting in a wave of new activist waters for a cause or movement. At such times, it is useful for a movement to have established a retention plan in order to absorb active supporters. Moments of the whirlwind constitute social crises that can be consciously perpetrated by social movements. -Mark and Paul Engler [1]