Greenwashing: Difference between revisions
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Revision as of 22:30, 30 August 2022
Greenwashing, coined by Jay Westerveld, describes practices of branding or marketing that mislead consumers about social and environmental benefits to generate profit without meaningfully acting on the issues they claim to support; a common strategy adopted by the fast fashion and fossil fuel industries - Remake Our World, adapted by Michelle Xie [1]
Examples of Greenwashing
Canadian Banks
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